Marketing, B.S.

Requirements for the Major, B.S. in Marketing (30 credits):

• MGMT - 211. Management 3 credit(s) *
• MRKT - 212. Marketing 3 credit(s) *
• MRKT - 324. Consumer Behavior 3 credit(s)
• MRKT - 334. International Marketing 3 credit(s)
• MRKT - 336. Marketing Research Methods 3 credit(s)
• MRKT - 435. Marketing Management 3 credit(s)
• BUDV - 450. Organizational Strategy 3 credit(s) *
• MRKT Electives 9 credit(s)

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• *Indicates these courses are part of the Common Business Core

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• Students can only enroll in MRKT courses if they have achieved a minimum grade of C- in prerequisite courses.

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• Students interested in exploring the international aspects of the major are urged to consult the section of the catalog which describes the International Studies Minor  and the International Studies Certificate , Foreign Language and Business Program .